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Careers

Wanted: Crazy-smart, hard-working team members who bring a fresh perspective and care about getting client results.

Working at Diray!

Diray Media is a full-service media buying agency in business for over 35 years, with a large in-house media buying team that spans linear TV, Connected TV, Digital, Video, Social, Search, Print, Radio and Out of Home. Diray leads the industry with the ability to maximize ROAS (Return On Ad Spend) which drive sales at an incredibly low cost-per-lead.

Scroll down to see our openings!

Account Director

Reporting to the Director, Client Services, the Account Director will be responsible for managing and coordinating the day-to-day delivery for Agency accounts ensuring we are on time, on budget and hitting goals. Responsible for delivering results to the client: all elements of account, strategy, management and for the account’s performance. The successful candidate must also be a creative thinker with a strong understanding of Linear TV, as well as other media types such as Radio, DOOH and podcasting. They should also have a firm grasp on the latest media trends and innovations, including connected TV and streaming (digital/social experience is a plus!).

Responsibilities:

Grow and nurture long-term client relationships with a solutions-oriented approach to business development strategies
Leverage data and analytics to develop and present well-informed metrics reports for both internal and external purposes
Establish frequent client calls and visits to strengthen client relationships
Work with team to develop opportunities for further sales within clients
Anticipate, identify, resolve and present as necessary all problems requiring managerial attention.
End to end ownership of media campaigns from strategy, ideation, creative development, implementation, and results tracking
Analyze and report on campaigns, identify trends and optimize campaign performance. Track KPI’s and ROI for all marketing activity
Ensure that all client deliverables are being met (timelines, goals, budgets, etc.)
Create detailed decks/reports for active campaigns and new business pitches
Ensure the timely and successful delivery of our offerings that align to client needs and objectives
Support Project Management and Business Development Teams
Continuously assesses and improves processes within their scope and recommends improvements in processes
Prepare reports & related client facing documents which include quarterly wrap up reports
Attending industry events and conferences, liaising with clients, and networking to generate business leads and promote Diray
Thinks strategically to find and implement new and better solutions
Attending industry events and conferences, liaising with clients, and networking to generate business leads and promote Diray
Continuously assesses and improves processes within their scope and recommends improvements in processes
Generate research and analytics relevant to media topics/competitive analysis
Apply analytics to decision making
Manage account billings, budgets and media projections/forecasts
Create detailed decks/reports for active campaigns and new business pitches
Ensure the timely and successful delivery of our offerings that align to client needs and objectives

Qualifications:

Bachelor’s degree or equivalent with 10+ years in account management
Demonstrated ability to achieve account growth through implementing and leading client experience best practices and overall ensuring the highest level of client experience
A record of outstanding work quality, productivity, problem solving, time management and collaborative teamwork.
Detail-oriented, able to multi-task and work well under tight deadlines in a fast-paced environment
Excellent written, verbal, and presentation skills – effectively presents professional POV internally and externally
Dynamic presentation skills
Demonstrated ability (and passion) to thrive in a rapidly changing environment
Creative problem-solving and negotiating skills
Excellent ability to manage client relationships, especially sensitive issues, and effectively problem solve
Ability to manage up and down throughout the organization
Analytically minded, specifically comfortable with data, response metrics and trends
Microsoft Excel proficiency (pivot tables and write basic functions). Advanced skills in MS Office, Word, and PowerPoint.
Must have experience in Linear TV and Digital advertising, as well as proficiency in the measurement of both mediums
Experience in planning, negotiating and the placement of national media, a plus.
Experience with CRM software, workforce management, project management software desired

Senior Account Manager

Reporting to the SVP of Client Services, the Senior Account Manager is responsible for the strategy and implementation of client marketing plans. Must deal effectively with clients and work closely with our media team in developing strategies and customized plans. The Senior Account Manager will touch all facets of the media process, from plan development to implementation, billing and ongoing results analysis. This role will also be responsible for related budgeting, expenditure-tracking and invoicing. The successful candidate must also be a creative thinker, incorporating the latest me-dia trends and innovations, including connected TV and streaming (digital/social expe-rience is a plus!). Candidate should exhibit a can-do attitude to tackle all assignments; be a creative problem solver that participates and takes interest in both agency and industry. It's imperative to follow technology; creative work to stay on top of pertinent information and trends.

Responsibilities:

End to end ownership of media campaigns from strategy, ideation, creative development, implementation and results tracking
Interact with clients as company representative
Analyze and report on campaigns, identify trends and optimize campaign performance
Generate research and analytics relevant to media topics
Manage account billings, budgets and media projections
Track KPI’s and ROI for all marketing activity
Interact with traffic, project management and buying group in compiling and producing performance reports
Ensure that all client deliverables are being met (timelines, goals, budgets, etc.)

Qualifications:

5+ years’ experience in account management
A record of outstanding work quality, productivity, problem solving, time management and collaborative teamwork.
Excellent verbal and written communication, organizational, interpersonal, and analytical skills
Detail-oriented, able to multi-task and work well under tight deadlines in a fast-paced environment
Ability to manage up and down throughout the organization
Microsoft Excel proficiency (you are able to make pivot tables and write basic functions). Basic computer skills in MS Office, Word, and PowerPoint.
Must have experience in Linear TV and Digital advertising, as well as proficiency in the measurement of both mediums
Analytical and logical thinker, comfortable with financial analysis. Ability to drive measurable results.
Direct client contact experience and the ability to formulate trusting relationships
Dynamic presentation skills, creation of powerpoint presentation and delivery to clients
Experience in planning, negotiating and the placement of national media, a plus.

Traffic Coordinator

The ideal candidate for this position will enjoy working in a fast paced, extremely detail oriented, deadline-driven environment. Their job is to stay on top of all the pieces that make up a campaign, ensuring accurate input, management and staying on schedule, supporting both media buyers and client service teams. In this role, you will have daily interaction with various internal departments, external customers, vendors and TV networks. Must have meticulous attention to detail and work well under high-stress, tight deadlines and be able to handle a high volume of workload. Ability to prioritize, proactively communicate, learn, contribute and problem solve is a must.

Responsibilities:

Develop vendor relationships by being the main point-of-contact
Collaborate with internal and external business partners to ensure the smooth flow of information
Internally support all departments in the organization, collaborating shared learning, knowledge, and continuous improvement activities
Assist Traffic Manager with other activities, as assigned, and serve as a back-up.
Work closely with the Client Service team to ensure that ads are meeting the expectation of the client and missing ads are received in a timely manner
Setup campaign from strategy to offer to ordering commercial spots
Validate all data, commercial spot data and vendor results data
Set up new networks and update as necessary
Send and manage broadcast network/cable approvals
Obtain and input traffic instructions as well as manage and send out all traffic revisions in a timely manner
Order commercial spots and ensure delivery to all networks
Communicate with networks to ensure all orders, commercials and instructions have been received
Manage and process all traffic revisions and cancellations in a timely manner
Communicate with Buyers, Sales, Accounting and Reporting departments to ensure smooth operations and alert appropriate teams when issues or discrepancies arise

Qualifications:

Minimum of 2 years in traffic or project coordination positions
Friendly, high energy and team focused with a can-do attitude
Demonstrated ability to prioritize projects, analyze and streamline processes, meet tight deadlines, leverage tools and technologies and deliver effectively and efficiently on assigned objectives with a very high level of attention to detail
Willingness to take initiative and to follow through on projects
Experience with Nielsen and SIGMA preferred
Advanced knowledge of Microsoft Office programs, specifically Outlook, Excel
Knowledge and experience with FileMaker Pro a plus
Meticulous attention to detail and high level of accuracy
Must be proactive! Think 5 steps ahead, take initiative, use common sense, and follow through
Extremely strong problem-solving skills
Strong organizational and project management skills, as well as research and documentation skills
Ability to work both independently and as part of a team on multiple projects
Ability to multi-task and prioritize with a sense of urgency
Must be flexible with the ability to meet deadlines in a fast-paced environment
Must be adaptable, able to change direction quickly
Positive attitude, friendly demeanor, and team player
Flexibility to work in a rapidly changing environment
BA Degree or equivalent experience is required
Experience in Direct Response a plus

Senior Digital Media Strategist

Diray Media is looking for a Senior Digital Media Strategist (hybrid or remote) to join our small but mighty performance marketing team to drive the planning and execution of paid digital media campaigns. This position is a hands-to-keys role in developing strategy and executing digital media across paid search, paid social, programmatic display and OTT/CTV. We are looking for an individual with a passion for testing and learning and optimizing to deliver best-in-class campaign strategy and drive results for our clients. This person must be organized, well-spoken and have leadership qualities. Must be a team player willing to provide support where client needs arise.

Responsibilities:

Develop and implement data-driven marketing strategies across multiple digital platforms, such as: Google Ads, Facebook Ads, TikTok, and various 3rd party DSPs for execution of programmatic display, CTV/OTT and digital audio
Drive online and in-store traffic and sales to meet marketing objectives
Manage the day-to-day campaign set up and management, ensuring weekly budget pacing and KPIs are being met
Develop all search ad copy and social creative using Facebook Ads Manager, Canva and other 3rd party creative platforms
Provide ongoing performance analysis and growth plans identifying new audi-ence segments, testing opportunities, and optimizations
Participate in new business development, initiatives, and RFP fulfillment
Collaborate with a team of digital media buyers and integrated account executives on campaign strategy and launches, ensuring effective client communication and deadlines are being met
Bring innovative thinking, ideas and industry trends to the team and to our clients
Keep an eye on emerging trends, especially related to programmatic and CTV/OTT, sharing learnings and supporting both internal and external trainings

Qualifications:

5 years professional, relevant experience and at least 3 years of direct, hands-on digital media planning and buying experience
Expertise in Google Ads, Facebook Ads Manager, Programmatic platforms (Display, Online Video, OTT/CTV) and Google Analytics
Analytical and strategic thinker comfortable with measuring campaign performance, finding areas of opportunity using existing data, and translating this to actionable insights and recommendations
Strong marketing sense and ability to put together client presentations, wrap up reports, and overview/training materials
Self-starter with good follow through; able to prioritize and juggle multiple projects at once
Strong problem solver with clear attention to detail
Ability to clearly communicate with internal and external teams
Ability to meet deadlines and work under pressure
Highly organized
Ability to take direction and turn top-level strategy into actional plans
Proficiency in Microsoft Office is required
Experience with DR and D2C clients is a plus!

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