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Careers

Wanted: Crazy-smart, hard-working team members who bring a fresh perspective and care about getting client results.

Working at Diray!

Diray Media is a full-service media buying agency in business for over 35 years, with a large in-house media buying team that spans linear TV, Connected TV, Digital, Video, Social, Search, Print, Radio and Out of Home. Diray leads the industry with the ability to maximize ROAS (Return On Ad Spend) which drive sales at an incredibly low cost-per-lead.

Scroll down to see our openings!

Account Director

Reporting to the Director, Client Services, the Account Director will be responsible for managing and coordinating the day-to-day delivery for Agency accounts ensuring we are on time, on budget and hitting goals. Responsible for delivering results to the client: all elements of account, strategy, management and for the account’s performance.

The successful candidate must also be a creative thinker with a strong understanding of Linear TV, as well as other media types such as Radio, DOOH and podcasting. They should also have a firm grasp on the latest media trends and innovations, including connected TV and streaming (digital/social experience is a plus!).

Responsibilities:

Grow and nurture long-term client relationships with a solutions-oriented approach to business development strategies
Leverage data and analytics to develop and present well-informed metrics reports for both internal and external purposes
Establish frequent client calls and visits to strengthen client relationships
Work with team to develop opportunities for further sales within clients
Anticipate, identify, resolve and present as necessary all problems requiring managerial attention.
End to end ownership of media campaigns from strategy, ideation, creative development, implementation, and results tracking
Analyze and report on campaigns, identify trends and optimize campaign performance. Track KPI’s and ROI for all marketing activity
Ensure that all client deliverables are being met (timelines, goals, budgets, etc.)
Create detailed decks/reports for active campaigns and new business pitches
Ensure the timely and successful delivery of our offerings that align to client needs and objectives
Support Project Management and Business Development Teams
Continuously assesses and improves processes within their scope and recommends improvements in processes
Prepare reports & related client facing documents which include quarterly wrap up reports
Attending industry events and conferences, liaising with clients, and networking to generate business leads and promote Diray
Thinks strategically to find and implement new and better solutions
Attending industry events and conferences, liaising with clients, and networking to generate business leads and promote Diray
Continuously assesses and improves processes within their scope and recommends improvements in processes
Generate research and analytics relevant to media topics/competitive analysis
Apply analytics to decision making
Manage account billings, budgets and media projections/forecasts
Create detailed decks/reports for active campaigns and new business pitches
Ensure the timely and successful delivery of our offerings that align to client needs and objectives

Qualifications:

Bachelor’s degree or equivalent with 10+ years in account management
Demonstrated ability to achieve account growth through implementing and leading client experience best practices and overall ensuring the highest level of client experience
A record of outstanding work quality, productivity, problem solving, time management and collaborative teamwork.
Detail-oriented, able to multi-task and work well under tight deadlines in a fast-paced environment
Excellent written, verbal, and presentation skills – effectively presents professional POV internally and externally
Dynamic presentation skills
Demonstrated ability (and passion) to thrive in a rapidly changing environment
Creative problem-solving and negotiating skills
Excellent ability to manage client relationships, especially sensitive issues, and effectively problem solve
Ability to manage up and down throughout the organization
Analytically minded, specifically comfortable with data, response metrics and trends
Microsoft Excel proficiency (pivot tables and write basic functions). Advanced skills in MS Office, Word, and PowerPoint.
Must have experience in Linear TV and Digital advertising, as well as proficiency in the measurement of both mediums
Experience in planning, negotiating and the placement of national media, a plus.
Experience with CRM software, workforce management, project management software desired

Media Buyer

Reports to the Media Director. Ability to plan, purchase, negotiate and optimize advertising inventory for clients on mid to top tier TV networks based on target audience and other client goals. The successful candidate must also be a creative thinker, incorporating the latest media trends and innovations, Connected TV experience is also a plus. Candidate should exhibit a can-do attitude to tackle all assignments; be a creative problem solver that participates and takes interest in both agency and industry.

Responsibilities:

Identify target audiences and plan media campaigns on mid-level and top tier networks.
Compare and negotiate high level rates, ad space and airtime
Optimize high level plans and budgets according to the best media mix
Prepare schedules and adjust when needed
Experiment with new platforms and channels
Monitor costs and return on investment (ROI)
Build strong long-term relationships with media outlets including setting up face to face meetings and calls.
Monitor pre and post logs.
Review daily results and optimize media schedules where needed.
Keep up with latest industry trends.
Booking media for new quarter with minimal oversight needed from manager.
Ability to cover responsibilities of Media Supervisor/Media Director.
Must show leadership capabilities. Ability to handle stresses of leading a team.
Manage testing/development of technology changes within the department.
Obtain weekly marketplace news
Routinely pulling and analyzing internal reports.

Qualifications:

3-5 years of direct response/performance based media buying experience. Open to Senior level Buyer or Associate level Buyer depending on level of experience.
Excellent communication and negotiation skills.
Organizational and multitasking abilities
Attention to detail
Critical thinking skills
Leadership qualities
High level creativity and ability to analyze and buy media “outside the box”
Ability to work and thrive in a fast paced environment.
Ability to make autonomous media buying decisions.
Driven and goal oriented mentality.

Senior Digital Media Strategist

Diray Media is looking for a Senior Digital Media Strategist (hybrid or remote) to join our small but mighty performance marketing team to drive the planning and execution of paid digital media campaigns. This position is a hands-to-keys role in developing strategy and executing digital media across paid search, paid social, programmatic display and OTT/CTV. We are looking for an individual with a passion for testing and learning and optimizing to deliver best-in-class campaign strategy and drive results for our clients. This person must be organized, well-spoken and have leadership qualities. Must be a team player willing to provide support where client needs arise.

Responsibilities:

Develop and implement data-driven marketing strategies across multiple digital platforms, such as: Google Ads, Facebook Ads, TikTok, and various 3rd party DSPs for execution of programmatic display, CTV/OTT and digital audio
Drive online and in-store traffic and sales to meet marketing objectives
Manage the day-to-day campaign set up and management, ensuring weekly budget pacing and KPIs are being met
Develop all search ad copy and social creative using Facebook Ads Manager, Canva and other 3rd party creative platforms
Provide ongoing performance analysis and growth plans identifying new audi-ence segments, testing opportunities, and optimizations
Participate in new business development, initiatives, and RFP fulfillment
Collaborate with a team of digital media buyers and integrated account executives on campaign strategy and launches, ensuring effective client communication and deadlines are being met
Bring innovative thinking, ideas and industry trends to the team and to our clients
Keep an eye on emerging trends, especially related to programmatic and CTV/OTT, sharing learnings and supporting both internal and external trainings

Qualifications:

5 years professional, relevant experience and at least 3 years of direct, hands-on digital media planning and buying experience
Expertise in Google Ads, Facebook Ads Manager, Programmatic platforms (Display, Online Video, OTT/CTV) and Google Analytics
Analytical and strategic thinker comfortable with measuring campaign performance, finding areas of opportunity using existing data, and translating this to actionable insights and recommendations
Strong marketing sense and ability to put together client presentations, wrap up reports, and overview/training materials
Self-starter with good follow through; able to prioritize and juggle multiple projects at once
Strong problem solver with clear attention to detail
Ability to clearly communicate with internal and external teams
Ability to meet deadlines and work under pressure
Highly organized
Ability to take direction and turn top-level strategy into actional plans
Proficiency in Microsoft Office is required
Experience with DR and D2C clients is a plus!

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